Desiree Schouteten is a graphic designer and art director, born in The Netherlands, currently working where the sun shines and the food is good.
Previously at New Balance and Paradiso.
Experienced in developing scalable designs and campaigns for global and digital-first companies. Comfortable working within existing brand systems and skilled in translating abstract concepts into compelling visuals across digital and print.
Experiments and free-time projects are here
+316 12 05 99 57
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The Hierro v8 marks the next evolution of New Balance’s trail running franchise. The visual direction centers on real terrain, shot in Chamonix, a landmark destination for professional trail runners. Wide alpine views are balanced with close, tactile details to emphasize durability and materiality, positioning the Hierro v8 as both a technical tool and a trusted companion in the mountains.
Team:
Photographer/CD: Pim Rinkes
Assistants: Marcelina Sosnowska, Niels Janssen
Producer: Laure Saint-Yves
Production partner: One Thing Led to Another
In-house AD: Desiree Schouteten
Styling: Bryony Hatrick
Retouch: Pim Rinkes
Talent: Candice, Cedders
Featuring relaxed apparel silhouettes alongside the 327, Spring Essentials emphasizes a calmness for spring.
Team:
Photographer/CD: Ashley Röttjers
Producer: I'M production
Set: Studio Gerritsen Bart
In-house AD: Desiree Schouteten
Modus is an identity project developed for a series of club events in Amsterdam, with each edition focusing on a different genre within club culture.
A custom animation was created as a central element of the identity, activating the logo across digital platforms by turning a switch ;)








































